Sportsbook set to be launched by Sports Illustrated and 888 Partners, including Cassava Enterprises
Cassava is a heavyweight contender in the iGaming sector, owing to its status as the parent company of 888 Holdings' enormous 888 brands. Cassava does not manufacture slots or games under the Cassava brand, but it indirectly provides Cassava games to its users through its 888 brands and software. On this note, the publisher of Sports Illustrated, Authentic Brands Group (ABG), has teamed with 888, an online gambling and betting company. 888 will introduce a Sports Illustrated-branded sportsbook as part of the deal.